Premium online personal training services
About
Personal Trainer | Registered Kinesiologist
Hello! I'm Alexander Anderson, and I'm driven by the belief that a consistent fitness routine is the key to a happier, healthier life. My journey into fitness began with a passion for sports and quickly evolved into a deeper pursuit of knowledge. While an initial certification through Canfitpro was my starting point, I soon recognized the need for further education to truly serve my clients. I went on to earn a diploma in Fitness & Health Promotion from Conestoga College, followed by a Bachelor's degree in Kinesiology from the University of Guelph-Humber. I am also a Certified Strength and Conditioning Specialist (ISSA) and a Registered Kinesiologist with the College of Kinesiologists of Ontario.During my studies, I volunteered in several strength and conditioning gyms and varsity weight rooms, gaining hands-on experience alongside my academic training. Since then, I've worked with youth athletes, helped industrial workers rehabilitate acute and overuse work-related injuries, and provided in-home personal training across the GTA. Today, I'm focused on putting that knowledge and experience to work for you. My goal is simple: to make exercise an enjoyable, sustainable part of your everyday life so you can experience all of its incredible benefits. Let's connect and start building your happier, healthier future today!
Premium online coaching
A fully personalized coaching experience. Not a template, not a guess.As a member, you receive a fully custom training program built specifically around your goals, lifestyle, and equipment access, along with weekly one-on-one check-ins to refine your progress and keep your plan sharp. Personalized video form reviews ensure every rep is safe, precise, and effective, and you'll have direct, ongoing access to me via WhatsApp, because real support doesn't wait for office hours.Backed by a Kinesiology degree, my approach is rooted in science, not shortcuts, and designed for those who are serious about long-term results.
$299/month + applicable taxes
Nutrition Guidance Add-On — $59/month + applicable taxes
Want extra support around food, not just training? Add general nutrition education and monthly habit check-ins to your plan built around your goals, not a rigid meal plan.
Spots are limited to ensure every client receives the attention they deserve. If this feels like the right fit, I'd love to hear from you.
Contact
Ready to transform your health, but not sure where to start? I'd love to hear from you!Whether you're curious about my coaching services, have a question, or just want to say hello, feel free to reach out.Send me an email at [email protected], and I'll get back to you as soon as I can!
Welcome!
Thanks for signing up with North Labs! I'm excited to start building your program. Before we get there, a few quick steps to complete. This should take about 10–15 minutes total.
Step 1: PAR-Q+
A quick health screening required before we begin. Click the button below to fill out the form, then download and email your completed copy to [email protected] before continuing to Step 2.
Step 2: Client Information, Health History, Waiver & Release
Click the button below to begin.
Step 3: Coaching Agreement
You'll be taken here automatically after completing Step 2.
Step 4: Program Design Questionnaire
You'll be taken here automatically after completing Step 3.
Congratulations!
You're all set.
Thanks for completing your onboarding, I've got everything I need. I'll review your information and have your first program built within 3-5 days. You'll hear from me on WhatsApp once it's ready.Don't have WhatsApp yet? Download it using the button below, it's how we'll stay in touch for check-ins and feedback.In the meantime, feel free to reach out to [email protected] with any questions.
Last updated: July, 2026.North Labs ("North Labs," "we," "us," or "our") respects your privacy. This Privacy Policy explains what personal information we collect from clients, why we collect it, how it is used and stored, and the choices you have. This Policy applies to information collected through our intake forms, coaching program materials, check-in forms, and related communications.1. Information We Collect
In the course of providing coaching services, we collect the following categories of information:
• Contact and identifying information: name, email, phone number, address, date of birth, emergency contact
• Health and fitness information: height, weight, fitness level, exercise history, injury history, PAR-Q+ responses, and other information disclosed on our intake and waiver forms
• Program and progress data: workout logs, sets/reps/load, body measurements, progress photos or videos (if voluntarily submitted), and check-in responses
• Communications: messages exchanged via WhatsApp, email, or other channels used to deliver coaching
• Payment information: processed directly by Stripe, our third-party payment processor. North Labs does not directly collect or store full credit card numbers2. How We Use Your Information
We use the information we collect solely to:
• Design, deliver, and adjust your individualized fitness program
• Communicate with you about your program, check-ins, and account
• Process payments for coaching services
• Maintain records as required for insurance, liability, and legal purposes
• With your separate, explicit consent only: feature your results, photos, videos, or testimonials in North Labs marketing, as described in the Media & Testimonial Consent section of our Waiver & Release
We do not sell your personal information, and we do not use your health information for any purpose beyond delivering your coaching program without your written consent.3. How We Store and Protect Your Information
Client records, including intake forms, programs, and progress data, are stored in Google Drive and Google Sheets under access-restricted North Labs accounts. Payment information is handled entirely by Stripe, which maintains its own industry-standard security and compliance (PCI-DSS). We take reasonable administrative and technical measures to protect your information against unauthorized access, but no method of electronic storage is 100% secure.4. How Long We Keep Your Information
We retain client information for as long as you are an active client, and for a reasonable period afterward to comply with legal, insurance, and liability record-keeping obligations. If you would like your information deleted sooner, you may request this in writing; some information may need to be retained where required by law or our professional liability insurance.5. Sharing Your Information
We do not share your personal or health information with third parties, except:
• With your prior written authorization
• With service providers who help us operate (e.g., Stripe for payments, Google for file storage), solely to the extent necessary to provide our services
• Where required by law, or to the minimum extent necessary in a medical emergency6. Your Rights
You have the right to:
• Request a copy of the personal information we hold about you
• Request corrections to inaccurate information
• Request deletion of your information, subject to legal and insurance record-keeping requirements
• Withdraw consent for marketing use of your photos, videos, or testimonials at any time, as described in our Waiver & Release
To exercise any of these rights, contact us using the information in Section 8.7. Children's Information
North Labs does not currently accept clients under the age of 18, and we do not knowingly collect personal information from minors.8. Contact Us
If you have questions about this Privacy Policy or how your information is handled, contact us at: [email protected].9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will post the updated version with a revised "Last updated" date. Continued use of our services after changes are posted constitutes acceptance of the updated Policy.10. Governing Law
This Policy is governed by the laws of the Province of Ontario and applicable federal Canadian privacy law, including the Personal Information Protection and Electronic Documents Act (PIPEDA).
Health Disclaimer & Terms of ServiceLast updated: July, 2026.Health & Fitness Disclaimer
The content published by North Labs including social media posts, videos, free guides, digital products, and any general information shared on this website or elsewhere is provided for educational and informational purposes only. It is not medical advice, and it is not a substitute for consultation with a physician, physiotherapist, registered dietitian, or other qualified healthcare provider.
You should consult a physician before beginning any new exercise program, particularly if you have any pre-existing medical condition, injury, or concern. North Labs is not responsible for any injury or health issue that may result from following general content published publicly. This disclaimer applies to free/public content only; clients enrolled in a North Labs coaching program are additionally governed by the Client Information, Health History, Waiver & Release and Coaching Agreement signed at intake, which take precedence for that relationship.
Individual results vary. Testimonials, before/after content, and success stories shared by North Labs reflect individual experiences and are not a guarantee that you will achieve similar results.Terms of Service1. Acceptance of Terms
By accessing or using this website, our social media content, or purchasing any North Labs digital product, you agree to these Terms of Service. If you do not agree, please do not use our content or purchase our products.2. Digital Products
• Digital products (e.g., workout planners, templates) sold via Etsy or elsewhere are for personal, individual use only.
• Redistribution, resale, or sharing of purchased digital products, in whole or in part, is prohibited.
• Due to the nature of digital products, all sales are final unless otherwise stated in the applicable marketplace's policy (e.g., Etsy) at time of purchase.3. Coaching Services
Personal training and coaching services are separate from digital products and are governed by their own Coaching Agreement and Waiver & Release, provided directly to clients at signup. These Terms of Service apply to general website/content use and do not replace those client-specific documents.4. Intellectual Property
All content on this website and associated social media including text, graphics, logos, videos, and digital products is the property of North Labs and may not be copied, reproduced, or distributed without written permission, except for personal use of purchased digital products as described above.5. No Guarantee of Results
North Labs makes no guarantee regarding specific results from following any content, program, or digital product. Fitness outcomes depend on many individual factors outside our control, including adherence, genetics, medical history, and lifestyle.6. Limitation of Liability
To the maximum extent permitted by law, North Labs is not liable for any direct, indirect, incidental, or consequential damages arising from your use of this website, our content, or our digital products. This limitation does not apply to coaching clients, whose liability terms are governed separately by the signed Waiver & Release and Coaching Agreement.7. External Links
Our website or content may contain links to third-party websites or services. North Labs is not responsible for the content, privacy practices, or accuracy of any third-party site.8. Privacy
Information collected through this website or our forms is handled in accordance with our Privacy Policy.9. Changes to These Terms
We may update these Terms of Service from time to time. Continued use of our website or content after changes are posted constitutes acceptance of the updated terms.10. Governing Law
These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein.11. Contact
Questions about these Terms can be directed to: [email protected].